Aside from having all the necessary pages on your website, it would be best if you also thought about creating local content on your site to help rank high on the first page in Sarasota, FL. This involves getting custom content that revolves around specific keywords that you think will give you more traffic to your website.
While not all people who visit your website automatically translates to sales, having more people viewing your site means that you have a broader potential customer base that you can entice to try your products or services.
What Content To Add On My Website?
There's a lot of things you can write about, but you have to make sure that you get the right keywords that will put your blog post on the first page of Google when your potential customers are searching for something related. This involves researching and finding out which keywords translate to traffic on your website.
You have to make sure that the content you are writing about is related to your products or services, and also has an excellent call to action (CTA) to lead your website's traffic to the order page or contact page of your website.
Local Citations
On-page SEO optimization can help you rank high in Google, but you must also pay attention to different off-page SEO techniques that can further boost your rankings.
Aside from Google My Business, there are also other local business directories you can add your business info to make sure that you get more local citations. Your business appearing in websites such as
Yelp, Apple Maps, Citygrid, and others, can help your website get a higher SEO ranking.
Aside from this, there are also unstructured citations that have your business information on other sites even if it is not a business listing directory. This can be a blog or a social media post with your business's name, address, and phone number appearing on it.